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Insightful and entertaining marketing insights.
Performances — not speeches or sales pitches.
After a career in journalism and years in marketing, Samuel Scott is now a professional keynote marketing speaker and member of Toastmasters International as well as the writer of The Promotion Fix column for The Drum.
He has Mini-MBAs in marketing and brand management from Marketing Week in London, a Master of Advertising Effectiveness from the World Advertising Research Center (WARC), and certifications from the Chartered Institute of Marketing in the UK (CIM UK) in marcom planning, B2B product management and product marketing, copywriting, and AI tools in marketing.
In 2019, Scott was a judge for the UK Ad Association’s Young Lions competition in advance of the Cannes Lions International Festival of Creativity. Follow him on LinkedIn, YouTube, Twitter, Bluesky, and Mastodon.
Meet Samuel Scott in 60 Seconds
(See full speeches: Integrated Advertising in 2024 and How Brand Purpose Helps Companies)
Corporate Events
From Europe to South America, Samuel has delivered keynote addresses and moderated panels at business events for clients, employees, and customers.
Business Conferences
As an online and in person business speaker, Samuel gives inspirational and informative breakout and keynote addresses at events.
Testimonials & Featured Clients
"Thank you so much for the best 25 minutes I’ve spent in a long time!"
— Hanne Kjeldstadli Hansen, head of customer care at Simployer
“Thank God for someone talking some f--king sense!”
— Claire Strickett, planner and strategist at London creative agency VCCP
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Where I Write
My Recent Business Columns
In 2024, marketers made many bold AI predictions. Which ones came true?
My new column is live in The Drum: In 2024, marketers made many bold AI predictions. Which ones came true? Sam Scott returns to mark the homework of 2024 marketing predictions in his column, The Promotion Fix. It’s an annual tradition that holds charlatans and the...
I’m Speaking on AI in Marketing in Mongolia in Two Weeks
In two weeks, I'll be speaking on AI in marketing at the Steppe Arena during the Mongolian Marketing Association's annual Smart Marketing Conference. The potential value goes far beyond just using LLMs to write copy and create images. I also have availability to...
My Oasis ticket journey proves marketers are half the world away on attribution
My new column is out in The Drum: My Oasis ticket journey proves marketers are half the world away on attribution The Promotion Fix columnist Samuel Scott spent a full day getting Oasis tickets. With all that spare time, he theorized how marketers could wrongly chart...
For Potential Sponsors
If you want to reach audiences of marketers, advertisers, and media professionals, Samuel Scott is the perfect person to sponsor by:
- Including your research in speeches
- Demonstrating your platform in workshops
- Highlighting what your company has been doing
Learn more at Samuel’s marketing speaker page.